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Close Up with Alex Best

by CHE Proximity


I take the outlining visions of creatives and turn them into reality, building what the customer needs. My role is not customer facing but it ensures the systems people use are operational, fast and engaging.

I focus on managing our cloud infrastructure. Things such as servers and code bases for all the websites and web apps we build.

I’ve always had a natural interest in computing and back end technologies. I’m captivated with the problem-solving aspect of my role.

Kevin Mitnick is one my greatest inspirations. I liked his ability to take a system, break it apart and find everything possible to make it new. He was one of the first computer hackers who hacked phone lines before the Internet and he did it for no other reason than he could – just to see how far he could go.

This drive to push the limits is what inspires me.

What’s the future? Machine learning, artificial intelligence and augmented reality. I’m particularly fascinated with machine learning – designing systems that predict how users interact with a website or an app and letting the computer decide what the best course of action is.

When I’m not at CHE, I like to take photos and collect art. I photograph buildings from the 50s and 60s and I’ve been doing this for as long as I’ve been programming.


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