by Elizabeth Geor and Susan Lyons
Getting the right people seeing the right things at the right time is essential if you want to be relevant. Using first, second and third party data to identify and locate your audience’s devices directly can make all the difference.
If you want to learn more about addressable advertising, our latest Curious Session presenter Elizabeth Geor and Susan Lyons have co-authored our first Curious whitepaper.
Download it to understand the ins and outs of a new model of persuasion that is timely, contextual and relevant.
At the end of this whitepaper, you’ll know if addressability is a good fit for your business, and how to get started.